This class will describe ways in which you can brand yourself and your book within the facebook community and connecting other sites such as your blog, amazon and book reviewers to your profile. Andrew Kaplan has been a leading specialist in marketing and communications using digital and traditional technologies. Marketing Sherpa recognized him in 2007 as #1 in their Great Minds series in an article about Facebook and Branding. Kaplan has worked with multiple authors over the years including best selling authors. He believe that digital publishing and social media sites such as facebook are changing the way authors and publishers need to market their books. This teleseminar is an interactive way to create a dialogue and generate new ideas for best practices.